Individual commercials by The Eyesman could be placed in local markets.
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Not that bad
Once the launch was over, Eyelab radio campaign fell to Jay & Day.
The change complete, the New Bonds was launched by this Christian Cooper theme song, written by Radio Band of America.
The Byrne Family (Jack, Christian and 3-yr old KD) were spokespersons for launching Gimbels Market East in Philadelphia.